Brizi Blog
Top Trends in Sports Sponsorship for 2023
It is essential as sponsorship marketers to stay informed and on top of trends that are dramatically changing the sports…
The Return of Fans: Sponsorship Solutions For Sports & Live Entertainment
Over the last two-plus years we’ve seen major shifts and industry changes for sports and live entertainment, which have changed…
Innovating Sports Sponsorship with BriziCam
5 Ways the NFL Conquered Their First Ever Virtual Draft
Canadian Sports Sponsorship Teams Showing Agility During COVID-19
Modern Fans Just Aren’t Entertained by the Main Event: Enter Brizi and the B. League
“If you build it, [they] will come.” It’s the most iconic — and instantly quotable — line from 1989’s Field…
NASCAR, USGA, NHL – Getting to Yes on Innovation
Overcoming objections to get team buy-in on modern in-venue sponsorship activation. What does a large audit and tax group, a…
Sports Sponsorship Activation in 2021 and What to Look for Today
In-Venue Sponsor Activation of 5 Major Brands at the Olympics
Why Big Sponsors Like MillerCoors and Nissan might not be spending more on activation
Sports, Entertainment & Events Technology Trends for 2019
The past year has seen incredible advances in the world of technology. Across every industry, the prevalence of digital interactions…
Finding Waldo: Brizi Engineers Get Inspired by a Children’s Game
Image courtesy of RedPepper BrizCam Design Philosophy At Brizi, we are building a platform that lets anyone tap into nearby…
Evan Pancer on the Future of Tech in Hockey (Hometown Hockey)
We were at Canada’s Hometown Hockey event in Kitchener last weekend. Evan Pancer, our Director of Sports Partnerships, talks about…
Creating the Ultimate Fan Experience with Tech
The ultimate fan experience has always been constantly evolving, delivering the latest technology innovations, design principles and fan expectations together,…
Engineering our Hiring Process
It is no secret that one of the biggest success factors for every startup is hiring the right talent. At…
7 In-Stadium Activations Your Fans Will Love (2020)
In 2020, putting a game on a court, field or rink isn’t enough anymore. Fans deserve a better, more engaging…
There’s a Cow on the Ice: How authenticity is the future of branded media
Our team made a trek out to New York a little while back to learn from key people at Hashtag…
Where to find the most important conferences in sports business, sponsorship & marketing
We’re giving back to the community! To stay on the ball, we keep track of important conferences and key events…
Bench Strength: How to find and use fan data
Moneyball might be top of mind for most teams these days, employing the most sophisticated analytics technology to get the…
Sponsorship is Going Digital and Teams Need to Adapt
“Change before you have to.”, as legendary CEO Jack Welsh has advised. The digital age is upon us, and sport…
3 Reasons Why Improving the Fan Experience Will Drive Revenue
3 Reasons Why Mystery Fans Are Causing Problems
Do you know the name of every fan that passes through your venue? Across the nation, teams are getting hit…
Top 5 Takeaways: Hashtag Sports 2017
5. Sports teams are winning at social media. The age of stiff, impersonal social media campaigns has passed in…
5 Tips to make the MOST out of your sponsorship activation
5. Understand the fan’s emotional journey We all know Starbucks – the coffeehouse chain that has won the hearts…
The #1 Source of Unrealized Revenue by Sports Teams Today
Great content has never been more valuable. Snapchat charges upwards of $10,000 for brands to run a geofilter over the…