Posts by Team Brizi
Top Trends in Sports Sponsorship for 2023
It is essential as sponsorship marketers to stay informed and on top of trends that are dramatically changing the sports sponsorship industry. New cutting-edge technology and trends are changing the way fans consume media, and the way consumers experience live events. Knowing the latest innovative sponsorship trends can be the difference between riding the new…
Read MoreThe Return of Fans: Sponsorship Solutions For Sports & Live Entertainment
Over the last two-plus years we’ve seen major shifts and industry changes for sports and live entertainment, which have changed the outlook and approach for both fan engagement and sponsorship opportunities. Countries around the world were forced to close their borders in March of 2020, and both small businesses and large-scale global companies were plunged…
Read MoreModern Fans Just Aren’t Entertained by the Main Event: Enter Brizi and the B. League
“If you build it, [they] will come.” It’s the most iconic — and instantly quotable — line from 1989’s Field of Dreams, the famed fantasy baseball film that arguably became its generation’s It’s a Wonderful Life. It’s also a formula that has been applied (rather ingeniously) to the realm of live sports since the spectacle…
Read MoreNASCAR, USGA, NHL – Getting to Yes on Innovation
Overcoming objections to get team buy-in on modern in-venue sponsorship activation. What does a large audit and tax group, a sponsorship representation entity, NASCAR, USGA and NHL all have in common? It’s a simple answer. All of them are recognizing the role new technologies play to enhance the fan experience. For them it leads to…
Read MoreSports Sponsorship Activation in 2021 and What to Look for Today
We explore the near future of in-venue sponsorship activation, what to look for today, and how you can have impact and scale by giving control to your fans.
Read MoreIn-Venue Sponsor Activation of 5 Major Brands at the Olympics
We look at activation from Coke, Bridgestone, GE, Alibaba & Intel at the 2018 Winter Games, find the good, and opportunities to improve.
Read MoreWhy Big Sponsors Like MillerCoors and Nissan might not be spending more on activation
Sports sponsors believe there is value engaging passionate sports fans, but they don’t believe that properties can deliver on activation. This might be why.
Read MoreBriziCam wins Gold for Best New Innovation at the 2019 Sponsorship Marketing Awards
Hockey Canada’s BriziCam-powered sponsor activation for the World Junior Ice Hockey Championships in Vancouver, has won gold for Best New Innovation at the 2019 Sponsorship Marketing Awards.
Read MoreSpecial Olympics World Games 2019 in Abu Dhabi help families support their loved ones by sharing their best moments with BriziCam
Abu Dhabi, March 14-21, 2019 – Abu Dhabi Special Olympics World Games help families support their loved ones by sharing their best moments from the opening and closing ceremonies. For the first time at an Olympic event, and as the first in the Middle East, the 2019 Special Olympics World Summer Games are helping families…
Read MoreAnnouncing BriziMotion
Evolving the Brizi group memory experience, BriziCam is now able to capture sharable instant looping video. We call it BriziMotion. This gives guests a new dimension of expression and evolves the customer experience.
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