Posts by Brizi
There’s a Cow on the Ice: How authenticity is the future of branded media
Our team made a trek out to New York a little while back to learn from key people at Hashtag Sports. One of my favorite panels was an open discussion between Rick Cordella from NBC Sports, TJ Adeshola from Twitter, Andrew Miller from Fan Cred, and the charismatic Bonin Bough from Cleveland Hustles. They were…
Read MoreBench Strength: How to find and use fan data
Moneyball might be top of mind for most teams these days, employing the most sophisticated analytics technology to get the most out of each athlete, but this is often not the case when it comes to getting the most out of each fan. Effectively collecting and interpreting timely fan data is the secret to driving brand…
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